Emily Louise
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AIGA MN WEBSITE

AIGA MINNESOTA WEBSITE

The biggest inkers in town were looking to rebrand in order to better relay their ability to make big ideas happen for companies nationwide. Specific needs included a simplified but dynamic logo and collateral pieces full of character.

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MY ROLE: Lead Designer
CREATIVE DIRECTION: Tessa Sussner
COPY: Jeff Mueller
DESIGNED AT: Sussner Design Co.

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The new design approach began with a streamlined adaptable logo accompanied by a varied but well-defined toolkit of colors, icons, and typography. Graphics and copy work to relay Big Ink’s expertise and can do work ethic with just the right about of character and or bigness.

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7.Box.jpg
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